Wednesday, May 6, 2020

Geography Influenced Civilization Free Essays

Sakija Wilkinson HST 140 WA/4 WA2 Geography Influenced Civilization Geography influenced civilization that arose in china, in so many ways. One way was the yellow river in which ancient china basically grew out of. All of the earliest civilizations arose on flood plains of major rivers because these lands provided the fertile land required to support their civilization. We will write a custom essay sample on Geography Influenced Civilization or any similar topic only for you Order Now The yellow river was used to contribute to china’s civilization by also being as a highway to unify and control. There was also the warring states period which came about when the steppe cavalries became a serious threat to china in northern region, which ended when Qin Kingdom conquered the rest. During this period though, there were fights among seven major kingdoms that were independent and they were fighting to gain power and to become superior to all other in authority. Geography comes in with the help of the mountains and hills that contributed toward the sturdy walls that were built by the three northern states to keep raids from happening with the nomads and also to defend their villages. Lui, pp. 22-23, Unit 4 Module; Politics in State Power in Great River Valley Societies). The Land, soil and river provide resources for the farming and contributed toward the ranking and freedom of certain people. â€Å"Those who devoted themselves to the fundamental enterprise and through their farming and weaving contributed much grain and cloth would be freed from tax and corvee. † (Rielly, 2010, p. 129). Also farmers served as soldiers, and because of this the portion of agriculture provided the lifeblood of the state. Food was also produced and any of the farmer-soldiers that did not produce such food for everyone in the state this would lead to them playing less of a role inside the society. It is also bee allegedly stated that with the help of agricultural land, the Qin removed the grid paths, footpaths were opened up and boundaries were set. This also led to the thought of historians which thought that these changes that were made contributed to the sale of land and made it able to be done. Rielly 4/1). There are some differences among China and Mesopotamia and there were also some similarities when it came to the civilization and geography. As it is true that the early societies and states including Mesopotamia and China all arouse along large rivers, and they were also the earliest states to become established on the earth. Many people in both civilizations, China and Mesopotamia were farmers providing crops and food for others. Since they both were river civilizations they each had its own advantages of trade routes, transportation, food, and plenty of water for drinking and also for crops at one point. China was located in eastern Asia where mountains helps a lot of their civilization and was common. These mountains cause china to be protected due to the walls that were built, and also helped out with trade which provide an upper hand for china. As for Mesopotamia its locations was in western Asia where the lands were flat and them not being able to have much protection. Mesopotamia was big in armies and military because of their flat open land which caused them to be more advanced in military defense than china. They also had similarities in problems which seem to be something like a global pattern when it came to war, rituals and oracles being gamblers means of power. Geography played much part in civilization of the passed also when it came to similarities and differences of certain regions, and it will continue to play a part in the future as well. (Armesto pp. 89-90. Unit 4 module; The Influence of Geography on the Development of Societies and States) How to cite Geography Influenced Civilization, Papers

Sunday, May 3, 2020

Martin luther king jr. 9 Essay Example For Students

Martin luther king jr. 9 Essay KING, Martin Luther, Jr. (1929-68). Inspired by the belief that love and peaceful protest could eliminate social injustice, Martin Luther King, Jr., became one of the outstanding black leaders in the United States. He aroused whites and blacks alike to protest racial discrimination, portray, and war. A champion of nonviolent resistance to oppress ion, he was awarded the Nobel peace prize in 1964. Martin Luther King, Jr., was born in Atlanta, Ga., on Jan.15, 1929. His father, Martin, Sr. , was the pastor of the Ebenezer Baptist Church, a black congregation. His mother, Alberta Williams King, was a schoolteacher. Martin had an older sister, Christine, and a younger brother, Alfred Daniel. Martin encountered racism at an early age. When he was 6, his friendship with two white playmates was cut short by their parents. When he was 11 a white woman struck him and called him a nigger. A bright student, he was admitted to Morehouse College at 15, without completing high school. He decided to become a minister and at 18 was ordained in his fathers church. After graduating from Morehouse in 1948, he entered Crozer Theological Seminary in Chester, Pa. He was the ~ledictorian of his class in 1951 and won a graduate fellowship. At Boston University he received a Ph. D. in theology in 1955. In Boston King met Coretta Scott. They were married in 1953 and had two sons, Martin Luther III and Dexter Scott, and two daughters, Yolanda Denise and Bernice Albertine. Civil-Rights Efforts King had been impressed by the teachings of Henry David Thoreau and Mahatma Gandhi on nonviolent resistance. King wrote, I came to feel that this was the only morally and practically sound method open to oppressed people in their struggle for freedom. He became pastor of the Dexter Avenue Baptist Church in Montgomery, Ala. , in 1954. In December 1955 King was chosen to head the Montgomery lmprovement Association, formed by the black community to lead a boycott of the segregated city buses. During the boycott Kings home was bombed, but he persuaded his followers to remain nonviolent despite threats to their Iives and property. Late in 1956 the United States Supreme Court forced desegregation of the buses. King beIieved that the boycott proved that there is a new Negro in the South, with a new sense of dignity and destiny. In 1957 King became the youngest recipient of the Spingam Medal, an award presented annually to an outstanding black person by the National Association for the Advancement of Colored People. In 1958 King became president of a group later known as the Southern Christian Leadership Conference (SCLC), formed to carry on civil-rights activities in the South. King inspired blacks throughout the South to hold peaceful sit-ins and freedom rides to protest segregation. A visit to India in 1959 gave King a long-awaited opportunity to study Gandhis techniques of nonviolent protest. In 1960 King became copastor of his fathers church in Atlanta. The next year he led a nonviolent army to protest discrimination in Albany, Ga. King was jailed in 1963 during a successful campaign to achieve the desegregation of many public facilities in Birmingham, Ala. In a moving appeal, known as the Letter from Birmingham Jail, he replied to severaI white clergymen who felt that his efforts were ill timed. King argued that Asian and African nations were fast achieving political independence while we still creep at a horse-and-buggy pace toward gaining a cup of coffee at a lunch counter. In 1964 King became the youngest recipient of the Nobel peace prize. He regarded it not only as a personal honor but also as an international tribute to the nonviolent civil-rights moment. In 1965 King led a drive to register black voters in Selma, Ala. The drive met with violent resistance. .ufc99cb2b667b2bab7ed8c1c204da526a , .ufc99cb2b667b2bab7ed8c1c204da526a .postImageUrl , .ufc99cb2b667b2bab7ed8c1c204da526a .centered-text-area { min-height: 80px; position: relative; } .ufc99cb2b667b2bab7ed8c1c204da526a , .ufc99cb2b667b2bab7ed8c1c204da526a:hover , .ufc99cb2b667b2bab7ed8c1c204da526a:visited , .ufc99cb2b667b2bab7ed8c1c204da526a:active { border:0!important; } .ufc99cb2b667b2bab7ed8c1c204da526a .clearfix:after { content: ""; display: table; clear: both; } .ufc99cb2b667b2bab7ed8c1c204da526a { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .ufc99cb2b667b2bab7ed8c1c204da526a:active , .ufc99cb2b667b2bab7ed8c1c204da526a:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .ufc99cb2b667b2bab7ed8c1c204da526a .centered-text-area { width: 100%; position: relative ; } .ufc99cb2b667b2bab7ed8c1c204da526a .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .ufc99cb2b667b2bab7ed8c1c204da526a .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .ufc99cb2b667b2bab7ed8c1c204da526a .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .ufc99cb2b667b2bab7ed8c1c204da526a:hover .ctaButton { background-color: #34495E!important; } .ufc99cb2b667b2bab7ed8c1c204da526a .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .ufc99cb2b667b2bab7ed8c1c204da526a .ufc99cb2b667b2bab7ed8c1c204da526a-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .ufc99cb2b667b2bab7ed8c1c204da526a:after { content: ""; display: block; clear: both; } READ: Crop Circles Essay In protest of this treatment, thousands of demonstrators conducted a first day march from Selma to the capitol in Montgomery. King was disappointed that the progress of civil rights in the South had not been matched by improvements in the lives of northern blacks. In response to the riots in poverty-stricken black urban neighborhoods in 1965, he was determined to focus the nations attention on the living .

Wednesday, March 25, 2020

ap dbq Essay example

ap dbq Essay example ap dbq Essay example AP Psychology Summer Assignment The Man Who Mistook His Wife for a Hat by Oliver Sacks Morgan Wailes P-5 Cravens 08/19/2013 The Man Who Mistook His Wife for a Hat The lesson learned in this specific case could be one of many things. The patient, Dr. P, teaches us that not everything has to be fixed, or can be fixed. He can go about his life normally as long as he sings or hums a song for the task at hand. For example, the patient’s wife explained that he has songs for everything, dressing, eating, and bathing. If he does not, he will not understand the task. He may not be able to identify objects or people with his eyes or mind but he can identify with sound, like a voice or song. Dr. P doesn’t really need to have a surgery or take medication because his â€Å"medicine† is music. Dr. P’s strange inability not judge his wife’s head as a head, but as a hat or a glove as a glove is as a result of a massive tumor or a degenerative process in the visual parts of his brain. One of the most unique aspect of Dr. P’s case is the progression of his art, it started off â€Å" naturalistic and realistic† th en started becoming â€Å" less vivid, less concrete† to cubist styled (i.e. Pablo Picasso), and then even just lines and abstract (i.e. Jackson Pollack). In a way, it was like we could see into the patient’s mind as his condition degenerated. The Lost Mariner We learn from Jimmie that drinking, especially heavy drinking, really affects our bodies, especially later in our lives. His renegade amnesia was caused by Korsakov’s Syndrome which resulted from the patient’s heavy drinking after he left the navy. I found that his inability to recall the time he spent after 1945 very interesting, and that he could remember everything from his height of glory in the navy vividly, yet had difficulty remembering the doctor’s face after a few minutes of not seeing him. Also, what was interesting and unique is that he could vaguely remember the doctor by key facial features (e.g. his beard) but couldn’t place when he saw him or what his name was. The Disembodied Lady The author opens this chapter with a quote by Wittgenstein, â€Å"[the] aspects of things that are most important for us are hidden because of their simplicity and familiarity. (One is unable to notice something because it is always before one’s eyes.) The real foundations of his enquiry do not strike a man at all.† I believe this is the lesson we learn from this case. We aren’t able to notice something so simple before us, because we’ve accepted it and taken it for granted in our everyday lives. In Christina’s case, she lost her sense of body, the sense of herself in it. She was unable to control her limbs, her muscles, and her senses unless she used her eyes to focus on them. She suffered from severe sensory neuronopathies, said to be caused (in other cases) by taking enormous quantities of Vitamin B6 or pyridoxine. What I found unique and interesting about her case is that she dreamed of it before the symptoms showed. It is interesting o see tha t her mind warned her of what was going to happen, before it happened. The Man Who

Friday, March 6, 2020

8 Resume Dos and Donts According to Recruiters

8 Resume Dos and Donts According to Recruiters The best way to write an effective resume has changed over the years. Today’s resume is more focused, and new ideal items have been added and  dropped, according to recruiters. Knowing how to write an effective resume makes it more likely you  will be considered for that perfect job position. These  recruiter tips can help when you’re applying for a job by giving  your application a higher chance of being considered.  1. Skip the Fancy FormattingMany recruiters who work for large companies see resumes via  a tracking system that loads a resume as simple text. These recruiters do not see your fancy formatting. In fact, all that effort you went to may adversely affect the text the recruiter sees, so keep your formatting straightforward unless you send your resume as a PDF file. Recruiters for large companies can ask you to send a formatted version if you get introduced to the hiring manager, so keep a fancy version of your resume if you are called upon to send it.  2.Use the Company NameRecruiters like to know you are actually interested in their specific company. Do a little research and include in your cover letter why you would be a perfect fit for that particular company. Use the company name two times, not just once, to show you are serious. Recruiters say they appreciate that extra effort, which shows that it isn’t just a blanket resume used for different businesses.  3. Leave Out Personal DetailsIncluding a photo with your job application can actually make a recruiter uncomfortable. In addition, the recruiter does not care that you are married or have 2.5 children. Nor does the recruiter want your health history. Unfortunately, many applicants include this information on a resume. Leave it out unless you are applying for a job as a model or actor.  4. Make Sure You QualifyOne good idea is to go through the job listing and match your resume qualifications with the requirements listed in the job description. This way, r ecruiters know up front if you  qualify for consideration. Do not assume that all qualifications are listed- the job listing may be simply a standard template or the listing may be dated. During your interview, you have to opportunity to add to your qualifications to show you are a perfect match for the job.  5. Keep Your Resume ShortRecruiters are not interested in reading a nine page resume. They prefer to know right away if someone  is qualified for a job. Keep it down to one page, and list what’s most important.  6. Leave Out ReferencesThe old style of resume usually included listing two or three references for a job. However, references take up space that could be better used for other things. Once you get a job interview, the recruiter can ask for references if he or she is interested.  7. Don’t Include AgeOlder workers may think they’ll be bypassed for a job because of age. However, this is untrue, particularly if a worker is well-qualified for the job. Just leave out your age. If the recruiter does ask, you probably don’t want to work at that job.  8.  Be Willing to RelocateMany people apply for work in other cities, as people have become more mobile and pursue a job instead of a location. If you’re  applying away from your home base, it may be a good idea to include your willingness to relocate. This shows the recruiter that you are serious about the position.

Wednesday, February 19, 2020

Stakeholder Anaylsis Essay Example | Topics and Well Written Essays - 750 words

Stakeholder Anaylsis - Essay Example Person A wants to buy a part for his new product. He has selected three companies to choose. Each company has some history that will influence the purchasing decision of the customers. Person A needs to know which supplier to contract (Friedman and Miles 15). A stakeholder is any person with a special interest in an entity and who influences an entity’s decision and is also influenced by the decisions made by an entity. They are the customers, creditors, employees, owners, shareholders and the society (Friedman and Miles 15). Stakeholder number one are the customers. They are the end users of the invented product (the bike rack). Stakeholder number two are the employees. They are the source of the effort and skills of producing the parts of the bike rack and the bike rack. Stakeholder number three is the society. The entity’s activities either causes the economic and social development or damage to the society. The following factors will be used to compare the top three stakeholders mentioned earlier: the product cost, employee treatment, and social effect (Friedman and Miles 15). The reactions of the stakeholders to the three suppliers has a great bearing on the future sales of bike rack, thus, will influence the future performance of the company. The stakeholder analysis has been done based on three factors such as the price, the employee treatment, and the social effect of the three suppliers. Based on the stakeholder analysis in the above table, company 3 (supplier number 3) is the best among the three. In addition, all the three stakeholders consider company three as the best. For this reason, Person A should sign a contract with company 3 in order to appeal to more stakeholders and improve

Tuesday, February 4, 2020

Vision of Democracy Essay Example | Topics and Well Written Essays - 5000 words

Vision of Democracy - Essay Example ffort to create emphasis on the prevailing position of the country as the sole superpower and believes it has been slowly adopting totalitarian tendencies. This is as a consequence of the transformations that it has experienced in the process of military mobilization needed to fight the Axis powers and the subsequent campaigns to contain the Soviet Union while the Cold War continued. Wolin considers the egalitarianism of the US as excluding political involvement of the people and perceives it to be a managed democracy. He goes further to explain managed democracy as a political structure that legitimizes the governments through elections that are controlled whereby the electorate is disallowed from having a considerable effect on the policies that are embraced by the state through the continuous use of public relations approaches. Wolin compares the United States to the Nazi Government in one key manner without any inversion, which is the fundamental role that is associated by propaganda in the system. In Germany during the Nazi era, the creation of propaganda was a national affair but in the US, the greatly concerted media conglomerates develop it, which creates the impression of a free press. In the United States, opposition is permitted but the corporate media acts as a filter that allows people who have been limited by time to maintain their awareness of pub lic affairs, only to be bombarded with opinions that the corporate media considers as serious. Starting from the nineteenth century, there was a considerable shift in wealth and power from the owners of properties and merchants to corporations2. This change was augmented in the industrial revolution era when the corporations acquired more economic and political powers while most of the wealth was controlled by a few barons who utilized it for political leverage. In 1864, President Abraham Lincoln gave the warning that corruption was highly likely to follow this increase in corporate powers. Productions in

Monday, January 27, 2020

Strategic Report on Delta Airlines

Strategic Report on Delta Airlines Introduction The airline of our group research is Delta Airlines which is one of the most famous international airlines in the world. And this article is going to discuss the comparison and contrast with another famous airline, Singapore Airlines. Besides, it will also evaluate how they will get today business scale through analysis their growth strategy. Comparison and Contrast According to the web page of Delta Newsroom, Delta Airlines was a dusting services organization, which named Huff Daland Dusters, in U.S. in 1924. One of the Delta partners, C. E. Woolman bought it in 1928 and changed it to provide the air mail services and its name Delta Air Services. Moreover, after Woolman took over the company, it started to services the passenger in 1929 which just serviced 5 passengers with only one route from Dellas, Texas to Jackson, Mississippi (Delta Newsroom). In 1945, Delta was officially changed its name to be Delta Airlines (Delta Newsroom). Its services hub had become from 1 to around 11 and flying over 119 countries with 606 destinations in nowadays. Moreover, its annual passenger is around165 million with around 5400 daily flights (Delta Newsroom). Besides, its net profit is around US$10.54 billion in 2013 (Karp 2014). Delta Airlines has become to be today business scale which was mainly depend on its growth strategy of mergers and acquisition in pas s few decades (Ireland, Hoskisson Hitt 2008). Comparing with Singapore Airlines, it also is one of the famous Airlines in the world. According to the web page Singapore Airlines, It was found in 1947 that cooperated with Malaysia Airlines firstly. Its original name was Malaysia-Singapore Airline. However, in 1972 Singapore Airlines suspended to cooperate with Malaysia Airlines and established its hub in Singapore. When it started the business it already has around 18 destinations with 20 airports that including the international flights of Europe, the Middle East and Australia etc and around 6200 staff which already have the related industry experience (Chua n.d.). Until 2014, Singapore Airlines expand to be over 30 destinations with more than 60 airports (Singapore Airlines website). And in 2013-2014 fiscal year, Singapore Airlines got US$ 288 million net profit (Torr, 2014). That is far different from Delta Airlines when Singapore Airlines officially started its business as the business of Singapore Airlines has already tendin g to be mature. However the business scale of Singapore Airlines is less than Delta Airlines nowadays. On the other hand, the first passenger service flight of Delta Airlines is the domestic flight from Texas to Mississippi. And the Singapore Airlines doesn’t have any domestic flight, it just operate international flight. Moreover, Singapore Airlines has Singapore government support. Such as the Singapore government signed a lot of agreement with other countries to support the developing of Singapore Airlines (Chua n.d.). Besides, the Singapore government owned company, Temasak Holding (Pte) Ltd, is one of the shareholders of Singapore Airlines which holds around 56.15% stake of Singapore Airlines (Singapore Airlines website). Meanwhile, Singapore Airlines is mainly utilizing an organic growth strategy to develop its business (Roll 2005). All of these are also different from Delta Airlines. Although Delta Airlines and Singapore Airlines have a lot of difference of starting the business and its growth strategy, they also utilize the alliance strategy, Delta Airline is Sky Team and Singapore Airlines is Star Alliance, to enlarge its business network (Sky Team website and Star Alliance website). Moreover, Singapore Airlines has mergers and acquisition with 49% stake of Virgin Atlantic such as Delta Airlines, however it sold the 49% stake to Delta Airlines in 2012 (Singapore Airlines website).Besides, they also seem to face a similar macro environment. According to our research portfolio in Chapter 2, PESTEL and Porter’s Five Forces analysis that can refer to appendix 2 and 3 for simply analysis, they need to be threat by higher level of bargaining power of suppliers such as fuel and aircraft suppliers and rivalry competitive in the industry with other airlines. Moreover, they also need to face the impact of deregulation that causes the price war with other competito rs. Evaluation of growth strategy According to the above discussion, it related that Delta Airlines is utilizing the strategy of mergers and acquisition to grow its business to become today position. And its first Mergers and Acquisition was starting from 1953, Delta bought Chicago and Southern Air lines and its first international flight in Caribbean and Caracas region had been developed. Then in the later few decades, Delta had another merger and acquisition actions. Through the merger and acquisition strategy, Delta Airlines earned a lot of equity, routes and facilities from those airlines. Therefore, the company scale had been become even bigger and its merger and acquisition time liner such as below table: Table 1 Besides, Delta Airline also use the differentiation strategy to make it different from its competitors to grow its business such as it is first to utilize radio frequency identification (RFID) Tag to check the baggage location through internet. That can help Delta Airlines to save the cost around US$100 million a year to avoid losing the baggage (Rosencrance 2014). Besides, it develops â€Å"Skymile† to the customers to earn the mile for rewarding the free travel to attract more passengers (Delta Airlines website). Moreover, it also utilizes the technology such as twitter and facebook to interact with the passenger, thus it also got an award of Top Tech-Friendly U.S. Airline in 2012 (Delta Newsroom). Meanwhile Delta Airlines establish Delta TechOps to maintain its own fleet and to provide maintenances services to other company (Delta TechOps website). And it has reduce the threat by supplier and cut its operation cost as well. All of these strategies led Delta Airlines to reach today business scale. And Singapore Airlines, it is mainly based on the organic growth strategy to develop its business. Singapore Airlines develop a lot of different new routes as the Singapore government signed the agreement with the government of New Zealand, Indonesia and Japan etc. before (Chua n.d.).Besides, the Singapore Airlines utilizes the differentiation strategy as well to enlarge its business scale such as it is first to provide free choice of meal and free drink in an economy class in 1970s (Singapore Airlines website). Singapore Airlines seems to be become an industry dominator to provide a lot of services to its passenger for attracting more passengers. It desires to build up a good branding of Singapore Airlines as well. Therefore, it also creates its branding through well training its staff such as providing four month training to its carbine crews that is longer than regular two months training of western airlines (Marquardt 2012). It creates a good image of its carbine crew which name Singapore girls that represent always elegant images as an ambassador of Singapore Airlines to attract the customer (Singapore Airlines website). Therefore, it also got one of the World’s Top Airlines award in 2014 (World Airlines Awards website). On the other hand, Singapore Airlines use the modern and new fleet of aircraft (Chua n.d.). The new and modern aircraft of Singapore Airlines build a good perspective to the customer for enhancing its profits sales. Besides, the new aircraft seems to reduce the maintenance time that can also decline the maintenance cost as well. Singapore Airlines is utilizing all of these strategies to develop its business to reach today position. Conclusion In conclude that, a different strategy has a different result and that also affect the development of its business scale such as Delta Airlines and Singapore Airlines. Delta Airlines utilize the mergers and acquisition strategy and Singapore Airlines utilize organic growth strategy. Therefore, their business scale has significantly different from each other. Meanwhile it found that effective growth strategy should also coordinate with other kind of strategies to attract more customers for enhancing the company growth such as Delta Airlines and Singapore Airlines which also coordinate with the differentiation strategy to enlarge its profits sales. One more important thing that, choosing the different growth strategy also depends on its sources such as Singapore Airlines which has Singapore government’s financial support, in contrast with Delta Airlines, it has even enough source to be organic growth. Appendix 1 Delta’s M A timeline Appendix 2 PESTEL Analysis Appendix 3 Porter’s Five Forces Analysis Reference Chua, A n.d., Singapore Airlines (SIA). Accessed on 8 Nov 2014 http://eresources.nlb.gov.sg/infopedia/articles/SIP_1705_2010-08-10.html Delta-Newsroom. Accessed on 25 Sep 2014 http://news.delta.com/History Delta TechOps websirte. Accessed on 8 Nov 2014 http://www.deltatechops.com/ Ireland, RD, Hoskisson, R Hitt, M 2008, Understanding Business Strategy: Concepts and cases, Cengage Learning. Karp, A 2014, Delta Air Lines earns $10.5 billion 2013 net profit. Accessed on 8 Nov 2014 http://atwonline.com/finance-amp-data/delta-air-lines-earns-105-billion-2013-net-profit Marquardt, M 2012, Global Leaders for the Twenty-First Century, SUNY Press. Roll, M 2005, Asian Brand Strategy: How Asia Builds Strong Brands, Palgrave Macmillan. Rosencrance, L 2004, Delta to use RFID tags to tack luggage. Accessed on 8 Nov 2014 http://www.computerworld.com/article/2564693/mobile-wireless/delta-to-use-rfid-tags-to-track-luggage.html Singapore Airlines website. Accessed on 8 Nov 2014 http://www.singaporeair.com/en_UK/about-us/sia-history/ Sky Team website. Accessed on 8 Nov 2014 https//www.skyteam.com/en/ Star Alliance website. Accessed on 8 Nov 2014 http://www.staralliance.com/en/ Torr, J 2014, Singapore Airlines annual net profit down 5%, operating profit up 13%. Accessed on 8 Nov 2014 http://atwonline.com/finance-data/singapore-airlines-annual-net-profit-down-5-operating-profit-13 World Airline Awards website. Accessed on 8 Nov 2014 http://www.worldairlineawards.com/Awards_2014/Airline2014_top20.htm